Why Be Average – Invest in property

Do you wish to be one of the 87% of Australian couples who retire on less than $35,000?

And did you know that only 15,000 people in this wonderful country of opportunity own more than 6 properties?

(A.B.S. figures)

 So as Prof. Julius Sumner Miller would ask, “Why is this so?”

Of course there are a number of reasons and I have highlighted what I consider to be the main ones:

  1. Lack of the right knowledge/Education in creating wealth.
  2. Relying on people giving financial advice that does NOT include property in the mix of what is suggested as a good investment.
  3. Expecting Superannuation to retire on comfortably, instead of building an income stream of passive income.
  4. Believing that you can earn more and save more, but end up spending more.
  5. Thinking that property investment is difficult.
  6. Trying to do it on your own.
  7. And the big one – FEAR.

I will expand on the lack of education/knowledge of wealth creation as a whole. Not just in relation to property but wealth in general.

It is usual for children to follow in the footsteps of their parents. As such if the parents did not create wealth it is not uncommon for the children not to do so as well.

Most of us have never been taught how to save, let alone invest and/or create wealth.

Younger generations are living differently to their parents; they’re marrying later, spending more on “lifestyle” and many take on credit card debt. As a result, they have significant earning capacity, but few assets.

To be financially independent and wealthy you need to build an asset base that generates passive residual income, like a sound property portfolio.

My observation is that many people go to FREE Property Seminars looking for answers and information. If they stopped to think about it, why would anyone be giving ‘free’ advice unless they had something to ‘Sell.’ And in many cases what is being sold is way above market value or is a course to ‘get rich quick.’ There are no free lunches.

Creating wealth, whether it be through property or any asset class needs careful consideration, knowledge, strategy, action and the benefit of time. If not, it is speculation and not investment.

This is my favourite diagram that represents the steps to be taken.


My recommendation is that you get the right information from the right people who do not have a barrow to push and then create the right strategy and then take the right action.

After forty years in the Real Estate & Property industry I have seen it all and what I would advise today is not what I would have advised five years ago. It is fair to say that people get stuck in a traditional model and will not look past it. But each person has their individual needs and goals and should have their individual plan to get them there.

Investment particularly through property has created wealth for many people, because a good property will double in value over ten years. And this had been the case for the last 100 years. Don’t take my word for it, check the Valuer-General’s figures and make sure it is for Victoria. Other states have not performed as steadily and as uniformly as Victoria. In fact vacant land in growth areas in Melbourne has tripled over the last ten years.

There are many good books written about creating wealth and I could recommend the ‘Science of getting Rich’ which was written over 100 years ago but is still relevant even today. You can download the book by clicking here.

I have written about ‘Money and Wealth’ for a chapter in a book called ‘You can live the life of your Dreams’ which has twelve authors including myself. It sells for $29.99 but I would be very happy to give you the opportunity to have a copy of my chapter with my compliments.

Just email me to Bertram@itsabreeze.com.au giving me your name, address and phone number with the heading ‘Book Offer’ and I will email it to you..

Alternately you can call me on 0418313299 or email me to; Bertram@itsabreeze.com.au and we can have a chat about your particular needs and I will be happy to point you in the right direction